$100K YOUTUBE FRAMEWORK (WORKS FOR EVERY CREATOR) | #THINKMEDIAPODCAST #189
Speaker 2 :
Are you in entertainment or in education? If you're in entertainment, the monetization methods are ad revenue, Patreon, community support, crowdfunding, essentially brand sponsorships. Whereas if your education, the opportunities I believe are more, it's also possible to make more money with a much smaller audience before you start adding more things to your plate. I think trying to find a leveraged activity that you can create, passive income money coming in when you're not working, that's kind of how you go to the next level as a. Contact grader.
Speaker 1 :
Welcome back to the Think Media podcast, Sean. How you doing today?
Speaker 2 :
Nolan, I am fired up to be hanging out with you.
Speaker 1 :
Dave, we're going to talk about money, how to make money, what to do when you make money. And I'm excited. I'm excited. It's going to be good. And I kind of wanted to start off talking about. Your personal experience going back to the early days, you know, kind of tell me, just take me back to when you made your first hundred k, kind of building up to that. Just what was that story, what did that look like? And then I'm excited to just hear today like what you do different, but tell me, tell me the story of how that happened.
Speaker 2 :
Yeah, I've heard it said that, like, making your first six figures is brutal. And that was my experience, I mean. The first year that we generated over a hundred thousand dollars as independent contractors, basically it's just my wife and I that were working on it and I was the main content creator. She managed our personal finances was in 2016 However, I actually had generated a sixfigure income. The year previous or in 2014 because I had a almost eighty thousand dollar salary working at a church and I generated an actual extra 50 on the side from mainly freelance work and so I had a couple, maybe an extra 3 grand a month in freelance work. That's like 36,000 thousand a year plus the seventy five i was making so i crossed the sixth figure mark. Now we were living in Irvine, california and cost of living was so crazy there we were actually still. Losing money from our savings at the time just because where you live. So it's funny when you throw these numbers around, six figures a year could be just absolutely crazy if you're living in a certain area and in some areas. I heard someone in Washington state say kind of flippantly, but i think it's somewhat true. They're like if you don't make 150 a year, you're like on the streets.
Speaker 1 :
I was like.
Speaker 2 :
I don't know about the streets, but I mean like fair enough because certain areas whether it's taxes, cost of living, housing and that was the case in irvine, it was rent was really crazy. So when we moved back to Las Vegas in 2015 it was all freelance clients and then once those kind of transition all in one month it was all YouTube affiliate marketing and those are the two things and it was actually that was the original vehicle.
Speaker 1 :
Just Adsense or were you doing anything else with you like?
Speaker 2 :
Affiliate marketing was the bigger thing. So October 2015 fake Media is 16.000 thousand subscribers, ad revenues may be 50 to 100$ a month and affiliates is two fifty to five hundred a month the year. Previous affiliates would always be as much as a thousand dollars during the holidays when it was a side hustle for me because so much online shopping and I was always as we teach, positioning videos to rank so that people would click on affiliate links. During the holidays and all this online spending went up. So I always was making like good extra money, especially in Q4 And so when I was transitioning October 2015 I was coming into a really strategic time, November, Cyber Monday, Black Friday as well as shopping in December. And so I had three main freelance clients. They all basically fired me in October 2015 So I went all in on just YouTube. And from ad revenue and affiliates, by January of 2016 I made four thousand five hundred dollars on Amazon and AD revenue that was maybe 500 bucks. So there's five, there's 60 grand a year right there. If it was just Amazon stayed consistent and ad revenue stayed consistent, but every single month it built after that.
Speaker 1 :
So moving kind of forward, I mean you started, I know you. Built a course, you started to grow, but I'm curious in those beginning stages, especially when expenses are tight, you're not making a ton of money. Were you able to kind of reinvest into the business like were you taking out loans to reinvest in the business like? Can you explain to me what you were kind of using the money we're making for and maybe what you do differently even?
Speaker 2 :
Yeah, I mean, I think one thing that's always been cool, my wife Sony and I have always been really unified and I think we have always lived below our means and try to be as frugal as possible. And so I think like the first time I bought a nice car in my life. Was pretty into our business and by Nice car it was like a 2 year old certified preowned Ford Explorer Sport. Like that was like a Ferrari for me. And it was still like being just a pretty practical. So in this time we have paid off vehicles so we have no car payments. You know I'm think I'm driving a Ford Taurus that I got from my friend David Goldstein when he upgraded to a Tesla. He said quote me a number on how much she'd pay for this and I kind of blue booked it was probably worth 11 was like 7 grand. He's like all right. And I was like, wait a minute, you're just going to take whatever I off? I mean five like what do you?
Speaker 1 :
That was a typo yeah and he just like took literally the first number. I'm like, man, I should have lowballed even more. But we were, so we had like paid off cars and then we're in cost of living in Vegas was we moved back to Vegas partly because of cost of living. It's significantly cheaper than Irvine. So where we're living is a strategic decision. In terms of cost as one aspect you know rent is cheap no car payments and we're not crazy like we just we I don't know, we live pretty chill lives and so and mind you can still live an amazing life. I think if you're down with that you know Netflix and So what was I investing in. I had been investing heavily in my business ever since probably 2008 and when I say investing in my business probably the biggest investment would be myself. So I was whether that meant buy a new camera, or buy a lens, or buy a piece of gear that would help me create content, or buy an online course, or buy education, or buy plane tickets to fly to an event. We would use our money mainly for that kind of stuff. And oddly enough, it's kind of weird that maybe my counselor says I should get a different hobby than business, but like. Business is kind of my hobby, like personal development. So my favorite thing to buy is like books. My favorite thing to buy is like courses because I just love learning and I do see a positive ROY related to that or reinvesting in those things. And so and both Sony and I were willing to sacrifice for a season. So we saw, we understood the season we were in. It was a season of investing in ourselves. So i don't think I would have done much differently. What I would have done differently is from losing the freelance clients in 2015 to. Going, you know, getting to the results of forty five hundred a month, I was still dividing my attention across multiple channels and it was kind of how.
Speaker 1 :
Many channels did you have?
Speaker 2 :
Kind of a mistake. I mean, so I'm doing video influencers with Benji, which was positive because we're building up towards YouTube secrets. We're interviewing lots of people. You could see the value in it for a lot of reasons. It was content for the book. It was our education by learning what we got to interview these individuals. It was personal branding and awareness. It wasn't really profitable because it those types of videos were not as directly correlated in that moment. There was no book to sell and there was no course and ad revenue wasn't great on a new channel. That Channel was like just starting where my most profitable videos were me identifying. A topic I could talk about that was rankable, that was connected to affiliate marketing and I had so mastered that already that if I just stopped doing everything else and only did that, I probably would have made six seven or eight thousand by january and not forty five hundred because I was hustling and spinning my wheels on. I even like we did this tour, the video influencers LA Tour. And I think Benji couldn't go and Sonia went and John Mediana went and fame bit paid US 5 grand to do like 5 videos and mind you that 5 grand was like gas hotel, like food. It was all operations. It was that's not a ton of money. And we were like we locked in Lewis House to be on the on the video influencer show by buying some of his school of greatness books. I was like hey, if I buy you know 10 bucks or something or 25 bucks. And so we were investing in all that stuff, and all of that was great. I would recommend startup entrepreneurs just be doing massive actions, you know, different things. But even that was not the most efficient use of our time. Driving to LAI mean, we're learning a lot. You're we're building our network, building relationships. But if I would have sat at home, identified rankable topics, you know, to the affiliate marketing thing and that's why I tell people these days. Figure out your shortest path to revenue. It's maybe a hard thing to figure out, but like what is the shortest path to revenue? What are the income producing activities related that are best for your niche or your topic? Identify those and stop doing everything else. As a creative I liked, I mean it is again, it was sort of just it's fun to follow opportunity, but I remember Andre Olivier. From Rivers church in South Africa was like hey man, can you come out and film our, you know, new building ceremony? And I was like sounds cool and like the level of energy it took compared and you know it's a church so they weren't able to pay us very much money. So it was like financially it was like a losing thing. But I mean I got to go to South Africa. I did film a couple time lapse tech. There's some big media videos out of me filming a sunset and it's all of that stuff I think made me who I am today. But i for sure invested crazy levels of energy and maybe 30 % of it was directed towards income producing activities and 70 % of it was just scattershot. And so if I would have, if I would have done something different, it would have been being a little bit more business minded and less like Creative Muse minded.
Speaker 1 :
So if you you're looking back, but I want you to put yourself in. Today, 2023 and just the current state of YouTube, there's so many more ways even to monetize what would you do differently in regards to your time because I think a lot of people right now you either have you know time or money and some people you know they're working on the money but they have some time and like what you're saying is and I think you know I definitely relate to this. I think a lot of people do. It's like. You're you don't have money and then you're wasting your time doing things that really aren't bringing the highest ROI for you. So today, what are people listening to this or like if they only have a few hours a week? Is it still affiliate marketing? Is it something else? Where is it just starting to build the personal brand? They don't have a big channel yet. Like where should they be spending their time as top priority?
Speaker 2 :
I think a couple approaches. I think number one, in one of our past podcast with Omar, I think one of the best things they could do is actually spend a few extra hours working for a successful content creator or entrepreneur that's doing content so that they fast track their education while. Learning from somebody who's got a dialed in process and they can learn all the pieces of that process. That'd be one way to do it. The second thing to consider would be it depends on the business model. So if it would be find a YouTube business model that works that best fits your skill set. So if it's for example you want to be in gaming and it's kind of a reaction or maybe it's answering specific questions like. 10 secrets for, you know, getting started in Call of Duty or something. It's kind of a search based and you just kind of can identify that. Like I this works and I've gotten to a point where I can get 22,000 thousand views or seventy five thousand views or even a hundred and twenty two thousand views i would say this like if you could figure out how to make consistently a hundred thousand viewed videos, easier said than done for listeners, but just follow me out with this like that's not super crazy. It's a, it's not low, but it's also not that high. And let's say you can't even grow, then it's a math thing. It's just how consistently can I repeat that video? And that'll add up quick because you do ten of those in a month. It's a million views. That could be two to 5000$ or more depending on the c p m i was looking at one of our videos that has a hundred and seventy eight thousand views and it's got almost 5 grand for 170.
Speaker 1 :
How long was it too?
Speaker 2 :
It's a very long video because of multiple ad spots.
Speaker 1 :
And I think that's also do you think you know people should be utilizing 8 plus minutes so people don't know if the video is 8 minutes long you can do a mid roll. Not every time is YouTube going to show that person in the mid roll. But more than not there's they're going to get more ads and so you can actually that's like an easy hack you can do to make more money. Is that something like people should even be focusing on. Ok yeah so for.
Speaker 2 :
A business model would be maybe you work at a tech company. And you're a coder and so then you're like, I kind of want to build side income and so I'm going to go home and it takes me maybe a week and my extra hours. But I'm going to put together these like long form explanational videos about how to code JavaScript and they take me some time and I got to put some Polish in them. But when I put out 30 to 45 minutes at like 90 minute videos, eventually you have enough of them. That boom, there you go. There's your 8000$ a month and you're making six figures from ad revenue, if that's the model. And if you are an education, a channel, there's a lot of ways to make more money quicker, and you should have multiple streams of income. But you can just find one thing. And so if I that's why I look back, if I could focus on the one thing, affiliate marketing isn't even best for every niche. It is perfect for tech because the products are a little bit more expensive. There's an audience for it. If you're clicking on those links, you're also you may not even buy the camera we recommend, but you're going to buy your USB cable, you may buy a standing desk. You're building out your battle station. We sell a lot of random stuff, and we always talk about this. How cool it is that when someone clicks on an Amazon affiliate link, you get credit for anything they purchase in 24 hours. So there's a lot of weird random stuff.
Speaker 1 :
People never find seeing just like a rant like something right yeah. I mean, you're seeing like women's undergarments. You're seeing like weird. Because you'll get credit for like, Amazon Rentals. You're like, dude, what are you watching? And I didn't know this weird sketchy stuff was on Amazon. You know, you'll see like baby products and food products, but then naturally you also see a lot of things very related to the channel. Tech stuff, tech stuff we've never recommended, but just tech in general. And so that model so that I had cracked, like I knew how to identify topics, rank videos, optimize videos, and I built up my skill sets. And so that model would work there and it could work in other industries.
Speaker 1 :
It works for my personal channel. Last year in January I didn't post any videos and I made like 2000$ and that was through affiliate marketing. It maybe was four hundred 500$ in Amazon, but where I made most of my money was like fifteen hundred bucks. I had one video that was ranking. And it was a LUT, which is basically like a color grade, like a color preset and that video and I love it. And so I made a video talking all about it and I think it's like almost it was like thirty five maybe fifty dollars for this like pack, this LUT pack and people would buy it. And I have like a 30 % like a very high Amazon gives you and you're from like 1 to 4 % or something low like that so. A huge hack is like if you are in whatever niche you're in like find, it doesn't have to just be Amazon. A lot of people are sharing just different products and even digital products where you can make way higher percentages and like dude, I was pulling like. A thousand bucks for a couple months not posting videos, one video ranked and then i was able to just make some passive income that way even without Amazon. What's cool though is you have a free training all about affiliate marketing and so I know you go much deeper into that. So we're going to cover some other topics, but that's it free think class.com Can you share a little bit about what that training is and kind of what people can get there?
Speaker 2 :
Yeah i think that for 99 % of niches. You should start with affiliate marketing. You know, because you don't have to create a product of your own. You don't have to be approved for the Amazon partner program. You don't have to figure out the merch thing. You don't even need a big audience so to do like Patreon or channel memberships. So it's a skill set that should be in your tool belt, even if it's not where your career advances. It's where most people's career should start, if they want to earn extra income on the side and if they even want to earn significant income. Again, I was able to get to 6 figures. Doing just YouTube and affiliate marketing. So if you have if you want to see that step by step then that class is definitely a must watch.
Speaker 1 :
Have you heard of ClickBank?
Speaker 2 :
Yeah, you know.
Speaker 1 :
Your thoughts on that for Youtubers?
Speaker 2 :
So ClickBank has kind of had, it's kind of more of an Internet marketing type of website, but they have that's kind of old school affiliate marketing and it would, it'd be the idea that you could go find a product that somebody else has created. An example would be though would be like in a marathon training course. So you have a running channel or you're thinking about starting a channel. A way to do affiliate marketing is like you maybe even have advice, but you never packaged it in a course. And so you could find like an 100$ like a 97$ marathon training course on ClickBank that probably pays 50 % in terms of affiliate Commission. So that's 50$ every time that you make a sale of that product and so clickbake. Hosted a lot of information products, what you kind of consider online courses, but it could be bigger than that. What's interesting is one of my videos that earned over twenty thousand dollars in its lifetime was called best Greens juice powder, about organified green juice and that was actually hosted on click Bank. They eventually changed to like reversion in a different platform, but that was a click bank site. So that was actually a physical product that you mixed with water that kind of had that health benefits. And so the yeah and that world though also it was known to get a little bit sketchy. There was things like JV Zoo or ClickBank, which is sort of in that world of people pushing info products that are maybe a lot of hype and a lot of fluff, a lot of sizzle, no steak gotcha so you know, what's cool about YouTube today and is different than when you were, you know, getting started and start making a lot of money is they have, which I love. They're just giving you more and more opportunities to monetize on the platform. Like YouTube memberships are not a thing I think Patreon was at that time. I'm curious, you know, why you didn't decide to do a membership early on and know eventually you got into a membership thing but today? Talk about YouTube merge. There's shorts are not monetized, there is, you know, I'd love to hear your thoughts on merge and memberships. Like are those things that is worth the time for someone who maybe should they do it once they go full time? Should they set it up now and forget about it?
Speaker 2 :
You know that I can tell you where my thinking comes from. It doesn't mean the thinking's right. But this is how I think I really am obsessed with leverage is a term that many people probably don't use very often. If you're sitting at the kitchen table with your family, nobody probably said leverage during that conversation.
Speaker 1 :
Can you leverage me, the bread to my right? Wrong leverage.
Speaker 2 :
And sometimes it kind of does mean like if you were to use something like my dad, I grew up on 6 acres and if we need to like move a stump, you would use leverage of some kind to like, you know. Some metal rod that you get under there because you're trying to lift greater than your weight. But here's my understanding of what leverage means. Like you're trying to use your time for something that is going to give you more time in the future. What can I do today that's going to give me more time in the future and how much time do I really have? And so the powerful thing about YouTube is it is. Kind of like passive income or investing in real estate. You invest in the real estate today, it goes up in value over time. You're leveraging your money. You're not trading your time for money. This video was brought to you by stream yard. Stream Yard is our go to platform for streaming to Youtube and Facebook with an incredibly easy to use interface for builtin branding, transitions, text, lower thirds and seamlessly bringing on guests. It really is one of the best options when it comes to live streaming and what's so cool is they've implemented a brand new feature called local recording. Take control of your audio and video with local recordings. By separating out your audio and video from your guests, this feature gives you the control over your content for later use. It's making it perfect for podcasts and video creators. Just go to streamwiththink.com to get started now. My hesitancy for doing a membership was simply because I wanted to count the cost of as soon as I get people signing up for this, I'm just going to have to keep fulfilling on it, and I wanted to try to keep my time in my possession. And This is why I'm obsessed with ranking videos. This is why we have an Academy literally called video ranking Academy, because of leverage. And so not only did I want to start with making videos that ranked in search connected to passive income, that also I wasn't shipping the products out or accepting the returns. Like I was able to literally be hands off even if I only make 4 % on tech happy because all I have to do is make the YouTube video right. Connected and optimize it properly and Amazon will do the work for me. Youtube will do the work for me. And then I wanted to avoid adding more complexity to my YouTube business and just make more of those because I was like if I could do all of this and make 4 grand a month, if I do this more, I can make 8 grand a month. The truth is eventually I do need to do more. I did need to do more. I think eventually your business evolves and we did evolve into other things, but before you start adding more things to your plate. I think trying to find a leveraged activity that you can create passive income and have money coming in when you're not working, that's kind of how you go to the next level as a contact grader and a business owner. And the cool thing about YouTube is it gives you unique opportunity because a ranked video is like an employee that you pay once that works for you for free when you're not working, that'd be leveraged. You have a ranked video, you made it one month. But next if you because people go how can I hire? How can I even have the time to think about hiring and interviewing somebody or figuring it out? When you need lover, you need you need to get your time back and so ranking videos get you your time back because now or you just need to take a break time off. Youtube has been known to be such a cause of burnout because you have to just keep. You're the you're the peddling bear. You just have to keep going, keep posting, pushing for that next viral video and even This is why I avoided doing brand deals for a while until we had a system that think media and even more team to carry the weight. Because every time I would get into it potentially would take my attention off of creating the next leveraged thing. Similarly, when I built an online course, that was also a leveraged activity. To some extent you then you have customer service, you got to reply customers and you want to make sure you take care of people, which is all work that should come along with that. But the fact that you can make the course one time but then sell it multiple times is a more leveraged activity than say one-on-one coaching or something else. So that was my personal obsession. So that's a long answer to your question of I think you have to pick what works best for you and in certain industries and you want to pick out what you love doing so. What I would also recommend is I think too many creators spread their attention to they hear you should create multiple streams of income, and they're just starting and they go, and here's my business plan. I'm going to get Patreon going. I definitely want to get some merch going. I'm planning to online courses. I know I need to write a ebook and then I want to get approved for the Adsense program, and I want to do. And it's like, whoa, you're like spreading your focus across a lot of different things and you're not necessarily creating leverage. In any of those, because while you still have to go home and try to write the book that's not earning for you yet, and when you still have to go home and like you have 3 Patreon people but you made a promise I'm going to go live and answer your questions every month, well then you better be there live answering the questions every month. So it's how many promises are making, how much time are you committing? And so before extending your tent stakes too soon. That going back to what is the shortest path to revenue, what is the best income producing activities and if possible how can those be automated? And if you do YouTube right, YouTube keeps bringing you views and however, whatever you connect that to, it could be clicks on your course which could bring in sales when you're sleeping or clicks on your affiliate links which could bring on sales when you're sleeping. So I think leverage is a big concept to study, to understand and to pursue not because and. You could say because of like, hey, passive income, so I could chill because now I just have this money coming in. I'm on vacation all the time, like maybe for a while. But like, that's not what I'm saying. I'm saying that you have some passive income coming in so that you can put better systems in your business, get a team around your business, just get some Peace of Mind back personally and work on the next thing. Or take a break, break guard your mental health and then be able to be in it for the long haul. Mary's nest, you know, spoke recently on the Fake Media podcast, and that episode is in our archives, at least on the YouTube channel for sure. It was in January of 2023 and she was sharing how she has a YouTube partner manager. Eventually they reach out to you and they'll say hey and they'll give you some advice. Typically their advice isn't very profound, but they just kind of tell you about YouTube features and stuff. So she's talking to a girl they connect her with. And this person, she's at 800,000 thousand subscribers so she's in her like retirement legacy years making cooking videos, loving life and her partner manager from YouTube goes so Mary almost to 1000000 subscribers. She's going to get a goal play button she goes, who's your team? Like how many people do you have on your team and she goes team. It's just me and my husband. She's on her way to 1000000 just her and her husband. The reason why though is she followed what we teach in video Reagan Academy. And she has so many videos she's added to her library over the years that are bringing in that revenue. And she's like, yeah, you know, like I'm not going to work around Father's Day because I want to give, I think her husband edits the videos or something and she's like I want to give him the time off because it's Father's Day. So it's that's the other thing that leverage creates for you is if you're going to be a solo creator or solopreneur, you. Have you really actually created a business because of the power of YouTube? The business is working for you when you're not working because of how many videos she's put out there that have been getting views for the last four plus years and are connected to affiliate links or things. And those are her main thing. I'm pretty sure it's basically affiliates and that ad revenue and then occasionally she does sponsorships, but those two vehicles are enough for her and her husband to make an incredible living and have a sustainable. I mean, again, her energy and her joy and all that stuff is amazing, but all these creators complaining about burnout? She isn't all these creators complaining about being worn out. She's fine because she's created a really healthy rhythm and created a cadence on YouTube that has allowed her to last for the long haul.
Speaker 1 :
I love that and i want to kind of end with just like very practical advice. And I love the idea of thinking through what is it that could really leverage your time and it it's cool because when I think of leveraging my time, I think of hiring out someone to edit and that is a great way to leverage your time. But that is a cost and you know we're talking about making your first hundred, k right. And so a lot of times you can do that solo, which is really cool to hear that story from Mary's nest. Before I want to hear, you know, just your final thoughts on what beginners should be doing. One of the things that comes to mind for me is I know I really resonated when you started talking about all the different ideas all the different options that YouTube gives you. And then beyond that there's just so much that it's like how do you choose? I think what you can do is just ask your community what do you want and I think it's very safe to say that most Youtubers. Should be doing obviously turn on ads so you have your Adsense when you get monetized. That's great and everyone's used to that. Affiliate links is great. You can throw affiliate links down this even if you're not reviewing products. You can solve affiliate links in your description on like your favorite workout gear. If you have a workout shower, you know there's ways to do it. I think those are great pieces of advice, but if you're going to build some sort of course or membership or something, it's like. Ask your audience, do they want it? And then I can bring I think clarity to people who are maybe doing too much. It's like maybe your community doesn't want merch. You know maybe they don't and So what kind of final advice would you just give to someone looking to scale maybe just with the opportunities today. I know we didn't touch on shorts. We have a podcast that people can listen to, deep dive into shorts. But when it comes to brand deals or other opportunities out there, what would you say is kind of? The opportunities to focus on besides, you know, some of the ones we talked about.
Speaker 2 :
Yeah, I mean I think that the first thing you want to decide is are you in entertainment or in education? And if you're in entertainment, it's the monetization methods are pretty much ad revenue, Patreon, community support, crowdfunding, essentially brand sponsorships and those are the main ones on the. Entertainment side and typically you need scale because the brand sponsorships you do are probably more broad appeal and mass appeal. So you need more viewership and then you want more viewership for your ads and then your community supporting you because they're fans kind of more as the mentality. Whereas if your education, the opportunities I believe are more, it's also possible to make more money with a much smaller audience, you could have a very small YouTube channel make big money. And so on that side you can still do ads, you could still do brand sponsorships, but in this side you're creating an online course is a great idea. The where income really began to scale at think Media was when we created our first course video ranking Academy. But and one reason for that is pretty simple, it's the fact that when we create an online course that's our own intellectual property, our own product. We make, I want to say, 98 % of the revenue because it takes 2 % for the processing fees. And using kajabi, they take no fee of the course. So if Amazon is going to pay you one to 10 %, how much better would it be to be get 98 % and different than when it's a digital product, if you were to create hard goods, there's a lot of times margins are low, so you sell a hoodie, but it cost you 35$ for the hard cost of the hoodie. You have a 10$ market. If you only make 10$ it's fine. But you know, 10 %, twenty percent, 30 % margins. So think about that. So on the education side, you have YouTube ads, sponsorships, but you can create an online course, affiliate marketing. And then a lot of times events, people want to come to events or coaching or group coaching or membership sites because for education, people are actually learning something and it's actually not that radical. People are familiar with paying for education to go to college. They're paying to go to university. That is just shifting to digital and elearning. In fact, the new data tells us that by 2028 the elearning industry is going to be a one point two billion. Dollar industry. Per day geez, 1 2 billion being transacted a day on elearning in by 2028 So you're positioning yourself. If you position yourself to help people learn something, teach something and educate, there's massive opportunity. But at the end of the day, it's about playing to your strengths. It's about, you know, figuring out what is your passion, what are you best at and what is there a market for. And then how you build a business model around that is predicated on your strengths, your passions, what you ultimately want to do, what you're willing to commit to, how much time you have in the week and so obviously. People should definitely stay connected. Subscribe because that's the point of this podcast is to help people learn the skills, learn kind of the blueprints, learn the different methodologies and ways of earning a great living in the crater economy or also. And then I mean number three is leads, clients and sales for your business too and you may be educating or you may just want to attract consumers or B to B and you already have products or services. That you're just looking for leads and clients for. So whatever your end goal is, we want to define that and then we work backwards from there to figure out the best way of monetizing and hitting your financial targets.
Speaker 2 :
And I love your training on how to create an online course even without a following and so you can click on the screen. Check out that video. I think you guys are going to enjoy it. See you guys in the next video.
